The brief that I was working to was to create an artist and
for that artist create a music video for them and create two ancillary
products, which include a magazine advert and a digipak.
The artist that I choose were a girl group called ‘THICKE’,
I found them on a website called ‘unsigned.com’ originally the group has three
singers but when listening to them it only sounds as if one person is singing,
so I decided to manipulate this and create a video as is its only one person
singing. It was quite easy for me to find them on unsigned.com because when I
was searching I clicked on R&B artists and they came up as one of the most
viewed artist do I decided to take a look at it and it was something which I
would actually listen to so I decided to use them. When it came to seeking permission because
they are unsigned you don’t need to ask for permission but just to be polite
and safe I emailed them asking for permission to use their song.
The music genre of the song I choose was R&B/Soul. This
song attracted me instantly as it the genre which I am most interested in.
Listening to the girl group reminded me of some of my favourite artists such as
Ciara and Beyoncé which was an immediate plus for me. The group had a really
nice old school feel to them which is something I feel that is not around a lot
today.
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